Thursday, October 29, 2009

Eva Longoria and Tony Parker for London Fog

Previously, Gisele Bundchen covered Fall/Winter 2009/2010 London Fog ad campaign
And now the pragnant model is replaced by actress Eva Longoria Parker and her husband, NBA San Antonio Spurs champion, Tony Parker.

They pose for London Fog’s holiday marketing campaign.

the new ad campaign will debut in Desember issues of fashion magazines: Elle, Vogue, Marie Claire and others, also the ads will be presented online.

the couple were chosen for advertising because they summarize and symbolize the romantic, current and lofty lifestyle of London Fog.

The ad was worked out by the Iconix in-house marketing team and shot by photographer Nino Munoz at Milk Studios in Los Angeles.Eva Longoria Parker said,
“It was fun to work together. London Fog is always classy and beautiful and we knew we were in good hands for the campaign. The coats and bags were gorgeous; I am a huge fan of trench coats and all the London Fog trenches were amazing.”
Chief Marketing Officer of London Fog, Dari Marder, said,
“Eva and Tony are a gorgeous couple and look stunning in the campaign. We are honored that they selected London Fog for their first fashion campaign together. They were so loving and affectionate with each other and the shots beautifully capture these intimate moments on set.”

London Fog collection includes outerwear, bags, footwear, luggage, kid’s outerwear, cold weather accessories, eyeglasses and umbrellas.

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